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Havas Digital Engages 'Listening Loop' For Social Media Campaigns
MediaPost, 4/8/11 Havas Digital, the umbrella group for Havas Media’s interactive agencies, says its “Listening Loop” aids brand marketers in achieving social-media success. Rob Griffin, Havas...
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Marketing Interest in Pinterest, Google+ Climbs
eMarketer Facebook and social media management technology top marketing dollar investments for 2013. With two-thirds of the US internet population expected to belong to a social network by the end of...
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12 Breakout Social Media Successes
CITEworld During the past year, the social media world saw a variety of well-executed ad campaigns, but these 12 standouts, from companies including Coca-Cola, IKEA, Mercedes-Benz and McDonald’s, are...
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